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March 23rd, 2010

Why Use Multiple Twitter Accounts?

Posted by Jens Topics: Thoughts

I’m currently using just one Twitter account, although I have created two accounts. I published about ten tweets from the second account, but then I stopped. What I’m saying is, I have one active Twitter account.

The reason why I created two, and thought about creating more than two, was that I wanted to segment my tweets.

I wanted my followers to be as targeted as possible.

For instance, if I was going to tweet about how to use Facebook. I wanted all my followers to be interested in how to use Facebook. If I was going to tweet about article marketing, I thought that I would get the most out of Twitter if all my followers were looking for article marketing tips. The same goes for my thoughts on vegetarianism and animal welfare.

The problem with segmenting my tweets, and creating multiple accounts, is that I don’t really have a passion for more than one topic.

That topic is me, and my interests. I want to be personal, and I want to tweet about whatever comes to my mind. Not just the specific topic related to the specific Twitter account.

I want to be impuslive. I want to brag about the cheddar cheese pie I just made, and I want to tell all my followers that I’ll be participating in Earth Hour.

Now. Using one account, I’m tweeting without always thinking about if the tweet is the right one.

It’s about me, not the topic.

Just after I created my second account, I came to realize that Twitter is not about the amount of followers, and their interests, but the relationship with the followers.

That’s the reason why I don’t care much for multiple Twitter accounts. One account makes using Twitter more personal to me.

Now. Let me ask you the question.

Are you using more than one Twitter account? And if you are, is it because you’re segmenting your tweets?